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An Insight, An Inspiration, and A Quote: On Purpose and Authenticity

Jeffrey Flesch
3 min readSep 27, 2020

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Photo by Greg Rakozy on Unsplash

I recently wrote the post, 3 Reasons Why Creating Alignment With Your Why Is Important; And, 3 Simple Steps to Create Your Why, and it occured to me on my hike today that I missed a very important aspect of understanding, creating, and then relaying our why. What, you ask?

Authenticity.

An Insight

Anyone can create a why, right? You get a prompt, why do you do what you do? You answer. Yet, that’s not quite it. If your why is disconnected from your authentic-self, people will not be attracted to it; why?

Because they will know/feel that you are being inauthentic.

It is, then, super important when creating our whys to be the authentic human being you know yourself to be. Let go of preconceived notions of who you think other people believe you are, and write your why from the space of who you know yourself to be. Important.

See, creating a why, or a purpose statement, is not about pleasing someone else, it’s about you. About the person you are today, the person you are creating yourself to be tomorrow.

When you get clear on your purpose, and convey your why from a place of authenticity, people will be attracted to it. They…

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Jeffrey Flesch
Jeffrey Flesch

Written by Jeffrey Flesch

Interests include personal and professional development, increasing access to higher education, and finding new ways to create inspiration and equity.

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